COMMANDERIE OF THE RHONE COSTES
This is the Château de Rochegude than 40 years ago, few companions decided to rebirth the brotherhoods of the past under the single term of “Commanderie des Costes du Rhone.”
Today there are more than 4,000 Knights around Patrick GALANT, from all backgrounds and who have sworn to “serve faithfully and loyally the wines of Côtes du Rhône”.
Each chapter is a priceless encounter between the grantee and this authentic civilization of wine which carries the brotherhood.
Cotes du Rhone ! Who will tell the great brotherhood of the river, the miracle of bridges, the destiny of the stones, the fresco of the history and the work of men?
On these “Côtes” more than elsewhere, over the centuries, has woven between man and wine intimate complicity, more than elsewhere, the wine, this fiery liquor wild pink, garnet, copper , with subtle gold, this liquor that steals the blood and sun arpeggio its nuances, is the hospitable man, generous and enthusiastic.
Pierre Arditi
communication and promotion, has become an operational structure, stable and self-contained in terms of material contingencies with the help of the inter.
It helps to give the public a better knowledge of the wines of the appellation.
She reminded the winemaker behind any modern winemaker, dignity, nobility of a product which he could see only the economic side.
It is an incomparable institutional promotion tool that beyond advertising, yet unavoidable, gives a festive promotion approach.
La Commanderie falls primarily in an identity approach. This approach, far from being backward-looking, cultivates creativity in the use of the regional cultural heritage. Are referring to the know-how accumulated by winemakers sometimes for generations. In this sense, the Commanders appointed for life, are carriers of the collective memory of the wine culture. Through their experience in the wine business, they are the profession’s memory.
The Commandery, its rituals, its pageantry and its attachment to the historic site of Suze la Rousse Castle are the symbols necessary to reach a public increasingly applicant.
By organizing quality events (chapters) in a prestigious setting, unique to create authenticity and emotion for the participating persons, the Commandery offers them unforgettable memories and gives them a sense of belonging to the Family Côtes du Rhône.
Unlike many fraternities often representative of a single village, the Commanderie des Costes du Rhone depends on no steeple, but represents the entire name that spans six departments and has nearly 12,000 growers. In total 15 crus (Beaumes de Venise, Chateauneuf du Pape, Gigondas, Vacqueyras, Vinsobres, Tavel, Lirac, Côte Rôtie, Condrieu, St. Joseph, Hermitage, Crozes Hermitage, Cornas, Saint Péray, Château Grillet), many Appellations Villages and Regional Appellation.
The major asset of the Commandery is to work for the cohesion of the appellation through the diversity of its production.
Members of the Commanderie des Costes du Rhone, always aware of promotional events emanating from the Commanderie or other organizations of the wine world, are also channels of information to the outside, through their own network of relationships.
With 4000 Knights distributed worldwide, the Commanderie has created an international friendship string that represents a force of appellation wines.
Its presence abroad (Canada, Korea, Palatinate, USA, Belgium, Switzerland) mark the international opening and its ability to export wine and civilization throughout the region Côtes du Rhône beyond our borders.
This brotherhood is expressed through the privileged welcome to the Knights French and Foreigners visiting the region Côtes du Rhône or in countries where are installed the various baronies.